Discreet Marketing - The New Trend When Selling Your Home

Discreet Marketing - The New Trend When Selling Your Home

There's a growing trend that offers a more relaxed and controlled approach to selling your home: off-market marketing. By partnering with us to prepare your property for sale in advance, you can enjoy a smoother, less stressful selling process. Here’s how to get 'market-ready' with Oakley and why it might be the perfect choice for you...

Imagine you're planning to sell your home in the next six months, but you're not quite ready to list it for various reasons. By partnering with us early on, we can help you and your property get 'market ready'. We'll take professional photos on that perfect sunny day and have all the marketing material prepared in advance.

When you are ready to go live, or you find your dream property, it will take just a click of a button to get your home on the market without any delay.

This strategic approach also enables us to privately pre-market your home to our database of over 20,000 potential buyers before it goes onto the major property websites. This can be highly effective, especially in competitive markets such as the South Coast, where demand often outstrips supply.

What are the benefits to you as a seller?

1. Privacy
Selling off-market offers a high level of privacy, keeping your sale discreet and away from public scrutiny. This is particularly beneficial if you prefer to keep your personal circumstances confidential.

2. Reduced Stress
The process is typically more controlled and less hectic, as you deal with fewer, more serious buyers. This reduces the number of viewings and the associated disruption to your daily life.

3. Targeted Approach
Off-market sales are highly targeted, often leading to quicker transactions. Since we are working directly with motivated buyers, the chances of receiving a serious offer sooner are higher.

4. Premium Price
There is a stronger chance of you securing a premium price, with buyers often prepared to pay for the convenience and luxury of a more personalised experience.

5. Flexibility
You have more flexibility in terms of negotiating the sale. Without the pressure of public competition, we can work together and take the time to consider offers that meet your terms and timeline.

6. Market Testing - A Win-Win.
This controlled approach allows you to test the market discreetly. If the off-market strategy doesn't yield the desired results, you can still opt for a public listing later, with the added benefit of feedback from the initial viewings. You are losing nothing by privately testing the market!

An exceptional estate agent does much more than just connect buyers and sellers.

In today's tech-driven market, we have creative and exciting opportunities to attract high-quality buyers. We will work with you to present your home beautifully to ensure it is sold for the highest price in the shortest timeframe.

If you would like to discuss your plans in confidence and understand more about this VIP no sale - no fee service, please get in touch with any of our teams by calling:

Brighton & Hove 01273 688881
Shoreham by Sea 01273 661577
Lewes Town & Country 01273 487444


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